Hosting Marketing
- Article Marketing Strategies: 21 Ways to Use Your Articles for Maximum Website Exposure
Most people think article marketing is just about getting links. They couldn't be any more WRONG!Article marketing is about getting your messages (in the form of articles) out to as many prospects as possible in as many ways as possible.Here are 21 ways to use your articles so you can build your business:
- Multiple Marketing Streams -- How Many Are You Using?
Everyone talks about multiple streams of income, but not too many people talk about multiple marketing streams. I've come to believe that having multiple marketing streams is at least as important as having multiple streams of income. But first, let me define what I'm talking about. Multiple marketing streams is a term I've just coined and it means using a variety of marketing tactics simultaneously to bring fresh leads into your business.
- To Ask or Not To Ask, That is the Question
My 95-year-old grandfather is quite a character. Yep, he's still going strong, takes 2 pills a month (yes, you read that right, a month) but he always makes sure he gets his gin in every day. (Forget yogurt, the key to living a long and health life is definitely the gin.) He's also a very successful businessman.One of the things he taught me is you should always ask. What's the worst that will happen? They'll say no and you'll be no worse off than you are now.Now, while I subscribe to that and DO ask, I've realized there's a bit of an unspoken rule here. Yes, I think asking and negotiating is part of business and life. So why do some questions put my teeth on edge and others don't? Where's the line?
- How to Ruin Your Business Reputation
Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later this person started sending emails promoting their coaching program. How could anyone who had gotten the "trade" email even consider signing up for their coaching program?
- How to make money with your established classifieds site?
So you've started your own classifieds site and now want to make money from it. Where you should start from? In this article you can find basic steps on how to make business from your site.Choose your business modelFirst of all figure out what business model you’re going to use. There are a few basic models that are used by online classifieds businesses. You can choose the one from this list or mix them, and come out with your own. Here is a list of basic classifieds business models:
- 3 Reasons Why You Aren't Making Money From Multiple Streams of Income
Imagine -- money flowing into your business from all sorts of places. That's what it's like to have multiple streams of income. Your business isn't dependent on one stream of income but instead you can make money from a variety of places.Is that what your business actually looks like? Or are your streams limited to one or two?Especially for you service providers out there, I know it can feel a little daunting to think about creating other streams of income. But the reality is, if you don't do it you're really going to be limiting your growth.
- How to Screw Yourself Up on Social Networking in No Time Flat
Have you heard any of these?* A guy who works part time for the Eagles Football team updates his status report by saying something to the effect that the Eagles suck due to a trade they made. The Eagles fire him.* A woman gets a job offer from Cisco. She tweets "Got a job offer from Cisco. Now have to decide between a fatty paycheck versus a long commute and hating my job." One of Cisco channel partners sees it on Twitter and comments. I didn't hear how it turned out but I'm fairly certain Cisco rescinded the job offer. (And chances are she's going to have a heck of a time finding another job since this story was all over the place to such an extent it will take awhile to get it out of Google.)
- Social Networking -- How Your Social Networking Habits Determines Your Business Success or Failure
The first time I heard the saying "How you do one thing is how you do everything" I didn't get it. (Actually I think my exact response was: "Yeah, yeah, yeah.")However, as I continued to work on myself and my business over the years, this statement has finally sunk in. And now I see how it relates to pretty much everything in my life. (After all, the state of your business is just a representative of what's going on in your head at any given moment.)So, what does any of this have to do with social networking? Well, it occurred to me as I look around at what people are and aren't doing with their social networking that this is a microcosm of your entire business.
- Publicity -- What Do You Do When PR Goes Horribly Wrong?
Have you ever had done something you thought was a really good idea at the time and then it completely backfires on you?Well, it happened to my good friend Nancy Marmolejo, Viva Visibility.If you don't know Nancy yet, you really need to. She is a social media rock star. However, sometimes even rock stars have days where the guitar is out of tune and the speakers catch fire and explode on stage.
- Are You Throwing in the Towel Too Soon? More Musings from the Marathon
When people realize I walk marathons, one of the questions I frequently get asked is "how did you do it? How did you finish the marathon once you hit the point of 'nothing helps?'"Well, I can tell you it's not easy. Lots of demons come out to play and you have to push past them.But I'm getting ahead of myself. Why would knowing how to finish a marathon have to do with your business? Because you might be having the same problems in your business -- demons coming out to play and you throwing in the towel too soon and not seeing the success you deserve.
